What is AI ethics? AI ethics are the guiding principles that various stakeholders, from engineers to government leaders, rely on to ensure artificial intelligence is developed and applied responsibly. This involves adopting safe, secure, humane, and environmentally conscious practices when working with AI. A robust AI ethical framework focuses on minimizing bias, protecting user privacy […]
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What is Remote Work? Remote work is revolutionizing everything—from our views on work-life balance to how we communicate and assess productivity. The “great remote work experiment” has rewritten many of the traditional rules that are used to define the limits of our professional lives. Companies have adopted new policies for remote and hybrid work, and
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What is a Stratup A startup is a business launched by its founders centered on an idea or problem that has the potential to create substantial business opportunities and impact. Often, the groundwork begins earlier, with the search for a valuable idea or a pressing problem to solve, and assembling a dedicated founding team that
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What is a sales funnel? A sales funnel is a marketing concept used to map out the stages potential customers go through, from initial interest to making a purchase. The funnel is made up of various phases, which differ depending on a company’s specific sales approach. When a sales funnel is well-constructed, it guides prospects
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What Does Image Optimization Mean? The image quality of the images you use on your website is reduced while reducing the file size. User experience is improved as image file sizes are made smaller. Image SEO requires additional care. Your product content images or images can be more likely to rank higher in Google and
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What makes great webinar software? Marketers have different priorities when choosing a webinar platform. Some are satisfied with a basic tool for live-streaming presentations, while others seek more advanced features for audience interaction. There are also those who want the capability to record a webinar and repurpose it as a separate event. Read more: What
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Should You Create a Webinar? During the pandemic years of 2020-2024 and now 2025, webinars became a valuable tool for maintaining connections while adhering to social distancing guidelines. However, it’s important to note that webinars have become a popular choice among many businesses and entrepreneurs. This increased competition means audiences are now selective about where
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What is a webinar? Webinars, short for web seminars, are online video presentations, workshops, or lectures hosted through specialized software. These virtual events are typically interactive, and business-oriented, and allow you to share knowledge with audiences globally. Webinars are a dynamic and engaging form of marketing, often used to build relationships or establish authority in
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What is an eBook? Any book, pamphlet, brochure, or guide that can be read on a computer, tablet, or smartphone can be read as an electronic book, also known as an “eBook. ” In simple terms, it’s the digital format of a printed publication. You can access it on any internet-enabled device, such as a
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